Conclusion: a ¥1.8M goal → ¥46.4M from 6,257 backers — a CF×entertainment pioneer (2016, funded).
Why it's remembered
Comedian-author Akihiro Nishino ran this CAMPFIRE campaign to hold a free-entry exhibition of his picture book Poupelle of Chimney Town. Against a ¥1.8M goal it raised ¥46,373,152 from 6,257 backers — a pioneer of the crowdfunded creative/show model.
What moved people
Love for the work and a knack for turning backers into collaborators. Experiential rewards (like a glowing picture book) pulled the community in.
Editor's note
A classic case of a creator winning funds and allies at once through sheer momentum. This project has ended.